Thoughtful Designs
for Thought

Thought Industries powers the business of learning with industry-leading learning technology. Their core belief is that online learning experiences should be modern, intuitive, engaging, and scalable. Green Tea visually articulated the brand to reflect the multidimensional joy of learning and the energy and spirit that the innovative company is known for.

Identity, Website, Collateral, Infographics, Tradeshow, Wearables, Iconography, Social Media

 

Over 15 Years
of Trust

Web, Collateral, Infographics, Tradeshow, Iconography,
Online and Print Advertising

 

Breathing Life
Into Advarra’s
Ecosystem

Advarra is revolutionizing clinical research by creating a cohesive ecosystem that brings together patients, sites, sponsors, and CROs. Following Big Valley Marketing’s comprehensive new positioning strategy, Advarra sought to visually align its website and presentations with the updated messaging. This initiative involved the introduction of modern, sophisticated graphics that effectively conveyed the company’s innovative approach and enhanced connectivity in the clinical research landscape.

Website, Infographics, Presentations

 

Green Tea Brings
the Wow Factor

BarkerBlue is a leader in construction information management, display graphics, and digital print solutions. Their mantra is “We Do Wow.” In partnership with James Rubin Marketing, Green Tea visually articulated their brand with new websites for BarkerBlue’s four business segments: BarkerBlue, Barker Construct, Barker Manage, and Barker Create.

Websites, Infographics, Iconography 

Accelerating CTG’s
Transformation

CTG, a leading provider of IT solutions and services, embarked on a journey to redefine its identity to “Transformation Accelerated,” aiming to promote its ability to help customers digitally transform. In collaboration with Big Valley Marketing, Green Tea spearheaded a comprehensive rebranding initiative spanning multiple channels.

Identity, Website, Collateral, Iconography, Online Advertising, Brand Guidelines 

Green Tea Helps
Sell Green Tea

Sencha Naturals and Green Tea sparked a connection after a chance encounter at the SF Fancy Food Show. Upon noticing our company name on our badges, founder David Kerdoon asked if we shared a common interest in green tea products. Over a decade later, we were still collaborating and producing award-winning marketing materials for Sencha Naturals.

Identity, Website, Collateral, Tradeshow, Packaging, Wearables

 

Green Tea Gets
An “A” for Green
Tea + C

Sencha Naturals launched Green Tea + C as a natural daily wellness drink. Striving to be a more healthful alternative to products like EmergenC that contain synthetic vitamins and loads of sugar, Green Tea + C needed to look fresh yet powerful while touting its whole food ingredients. The Specialty Food Association honored the product with Sofi Award nomination in the Outstanding Diet or Lifestyle category, which is equivalent to an Academy Award in the food world. Bravo!

Identity, Packaging, Collateral

 

Unleashing
Actiance

Actiance promises to Unleash Social Business. Green Tea unleashed Actiance from an outdated look and feel that was limited and difficult to deploy across multiple communication channels. The new brand look included a broader palette of colors, graphic elements, and photographic styles for more flexibility and ease of use. Backend website development by Tangence.

Website, Collateral, Infographics, Social Media, Online Advertising

 

Global
Impact

Trend Micro, a leading global cybersecurity company, is dedicated to making the digital world safer for information exchange. Previously partnered with a major global ad agency, the company decided to work with Green Tea for all its U.S. and international print advertising campaigns, realizing a savings of $2 million annually. The results:

• 14,000 SMB and consumer leads
• #1 in IT Week’s Advertising Recall and Impact readership study
• An increase in awareness of 40% in Germany and 50% in the US over 18 months
• Increased brand valuation by over 30% in one year to $900 million.

Collateral, Packaging, Interactive Demos, Tradeshow, Online Advertising, Print Advertising

 

Suplari is an AI-driven analytics and insights platform for finance and procurement. Big Valley Marketing worked on the site’s messaging and organization. We designed the new look and feel, including new imagery, icons, and infographics, and developed the site in WordPress. The result was a contemporary-looking site that drove engagement and more clearly communicated Suplari’s modern finance value proposition.

Website, Infographics, Iconography

Visually
Transforming a
Visual Company

Outward is a visual technology company owned by Williams-Sonoma, Inc. We partnered with James Rubin Marketing to produce a website touting their automated, AI-perfected product photography technology.

Website, Infographics, Iconography