
25+ YEARS.
TWO MINDS.
ONE STANDARD.
Karen Kwan & Jonna Rossi
We worked together at two agencies before founding Green Tea 25 years ago. Through years of collaboration, we’ve developed a way of working that’s efficient, aligned, and driven by a single shared standard of quality.
At Green Tea, you work directly with us from strategy through execution. No handoffs. No junior teams. No diluted thinking. Just senior founders delivering sharp strategy and impactful creative at every touchpoint.
Our creative approach
We combine strategic thinking with senior-level art direction to create brand systems built to evolve. Our work balances continuity and change, leveraging what works while modernizing what’s next.
Strategy First
Our work is informed by contemporary culture and current trends, but grounded in brand strategy.
Evolutionary Disruption
We know when to build upon brand equity and when to introduce change.
Design Systems Built to Grow
We build visual systems that grow with your brand across channels.
Design That Defines
We bring decades of experience shaping brands across categories
Big agency experience.
Small agency cost.
Seamless
integration
We operate as a seamless extension of your internal teams, pairing high standards with fast, responsive collaboration.
Principals only
We don’t do the big dog and pony show and then put junior staff members on your account. With Green Tea, you work with senior players from start to finish on every project.
Comprehensive
expertise
Less layers,
less cost
By eliminating the layers of excess personnel, processes are streamlined, resulting in cost savings.